Welcome to SHAY: Fine jewelry that embraces both the complementary – and opposing – sides of a woman's personality. Created by Ladan and Tanaz Shayan, Los Angeles natives and mother/daughter duo, the collection is elegant and ageless, encompassing both modern & contemporary designs.

Born in 2003 from a shared love of fashion,international travel and Southern California laid-back elegance, SHAY Jewelry ishandmade using exceptional diamonds and precious gemstones set in 18-karatgold. Pieces are designed to be stacked, layered and mixed-and-matched tocreate a jewelry wardrobe that seamlessly transitions into your everydaywardrobe.

Unlike other brands with a design team or single point of view, SHAY is equal parts Ladan and Tanaz – two innately stylish women from different generations. While their aesthetic is remarkablysimilar, they enjoy working in tandem to ensure every piece is perfectly wearable for women of all ages.

Each piece is designed by both ladies, a mixture of what they both find beauty in and how they influence each other.This is part of the success story that is SHAY: Two different generationsblending their generational tastes.