Meet Gab Waller, an Australian entrepreneur whose product sourcing service has fast positioned her on speed dial for celebrity clients and fashion fanatics around the world.
Since launching gabwaller.com in June of 2018, Gab has grown her online presence to a community of over 114,000 followers consisting of clientele who lean on Gab to fulfill their requests for the most sought-after fashion items.
In 2019, after an Instagram post from Rosie Huntington-Whiteley in a Céline coat sourced by Gab went viral, Gab’s career took a life-changing turn, with an influx of sourcing requests flooding her Instagram DMs.
Gab now resides between Los Angeles and Sydney and services a growing roster of global clients including Rosie Huntington-Whiteley, Hailey Bieber, Lori Harvey, Khloé Kardashian, Sabrina Elba, and Behati Prinsloo Levine.
Gab’s sourcing skills have landed her features in print issues of Elle UK and Harpers Bazaar with additional coverage on Forbes, Vogue, Vogue Australia, Marie Claire, W Magazine, and WWD.
In between flying around the globe and sourcing sold-out items for her clients, Gab answered a few of our burning questions.
HOW DID YOUR LOVE AFFAIR WITH FASHION START?
Growing up in a small town, I was always looking at fashion as a way to differentiate myself from others. I became naturally attracted to styles and pieces that couldn't be found locally and from there my love of fashion developed as I became more enveloped in the world of luxury. With Gab Waller, I have been able to offer the ability to shop anywhere for clients all over the world.
Growing up in a small town, I was always looking at fashion as a way to differentiate myself from others. I became naturally attracted to styles and pieces that couldn't be found locally and from there my love of fashion developed as I became more enveloped in the world of luxury. With Gab Waller, I have been able to offer the ability to shop anywhere for clients all over the world.
WHERE DO YOU TEND TO FIND INSPIRATION OR DISCOVER NEW BRANDS?
I am so appreciative to have the most fashion-forward clients. This creates a need for me to stay informed and up to date, for which Instagram accounts like upnextdesigner are my favorite starting points. I also like to look back at vintage fashion and archival collections as a point of inspiration.
HOW DID YOU GET YOUR START WORKING WITH CELEBRITIES LIKE HAILEY BIEBER, ROSIE HUNTINGTON-WHITELEY, AND KOURTNEY KARDASHIAN?
Gab Waller all started in Australia with my first 10 clients. From there, I am extremely proud to say that we have not participated in any marketing or PR and that our growth can be primarily attributed to word of mouth. It is so important to me that every GW client is treated the exact same and provided with the highest level of service. As the reputation of our client experience spreads, we continue to attract the world's best clients.
WHAT KINDS OF OPPORTUNITIES HAVE COME OUT OF SOCIAL MEDIA FOR YOU?
Social media has been fundamental in our growth as a majority of our business is done via Instagram. Not only does it serve as a storefront of sorts, social media allows my team and I to interact with and serve our clients in a more personal and expedited manner.
YOUR FAVORITE THING ABOUT BEING A PERSONAL SHOPPER?
YOUR FAVORITE THING ABOUT BEING A PERSONAL SHOPPER?
Connecting with my clients is absolutely the best part of my job and I'm lucky enough to do so daily. It is such an honor and privilege to have someone invite you into their wardrobe and it isn't a responsibility that I take lightly. I have many good friends that entered my life as a client first!
WHAT ARE YOUR TOP FASHION PREDICTIONS FOR FALL?
WHAT ARE YOUR TOP FASHION PREDICTIONS FOR FALL?
As we move from the end of summer into fall in Los Angeles it's so important to have pieces that will transition as quickly as the weather will. From summer, I will be carrying over my denim jeans and tank tops and layering them up. Leather jackets, knit cardigans, and tailored vests are all on my list as cooler weather hits.
WHAT JEWELRY TREND ARE YOU PREDICTING BIG THINGS FOR?
WHAT JEWELRY TREND ARE YOU PREDICTING BIG THINGS FOR?
It is so exciting to see how bold fashion is going with jewelry at the moment! Right now I am loving statement cocktail rings, oversized bracelets, and earring layering.
WHAT ARE SOME OF YOUR FAVORITE SHAY PIECES?
WHAT ARE SOME OF YOUR FAVORITE SHAY PIECES?
I've always been obsessed with SHAY pave link pieces! These bracelets and necklaces are so special, but allow the wearer to move so easily from outfit to outfit. Talk about an essential!
